Showing posts with label The Icon Condo:250 - 270 Wellington Street Toronto. Show all posts
Showing posts with label The Icon Condo:250 - 270 Wellington Street Toronto. Show all posts

Monday, September 12, 2011

Icon Condo and New Condos

With an abundance of pre construction building going up in the entertainment district, there is no question that the Icon Condo has maintained its value as well as it's appeal to buyers. Even though the  newer product going up within a very close radius to the Icon has higher end finishes, it has not affected the pricing for these two buildings located on Wellington Street West. If anything, it will gradually increase the pricing for existing units in these buildings.

The Icon on Wellington Street has always commanded high resales values even though the building is close to 10 years old. Not only are the amenities fantastic but the the building is run and managed very well. This alone makes a huge difference in the value of the building.

Click on Icon Condos for more information on selling or buying an Icon Unit.

Tuesday, August 16, 2011

Asking Price...How much will I get?

We recently met up with a potential client who was looking to sell her Toronto Condo. During our meeting it became very evident that her main concern was knowing what percentage of the asking price we expected to deliver to her. Many Realtors use these statistics as a marketing tool for themselves by saying “Sold for 110% of the asking price!” As Realtors we know these statistics don’t carry much weight. However, from the perspective of a potential seller the listing agent looks like a superstar, right?


Pricing your Toronto condo for sale is one of the most important parts of the selling process. Determining the listing price depends on a few factors, such as market conditions, comparable sales and of course the unit itself- taking into consideration layout, location and condition. There are few pricing strategies that can be considered once a seller is ready to go to market.


1. A common pricing strategy in a strong buyer’s market is to under price the property and hold off offers until a certain date. It is the seller’s home to generate a multiple offer situation which will in return push the selling price above the asking price. Although the selling price is above the asking price, it does not necessarily reflect that the seller got any more for the property than true market value. It is by using this strategy that you will see agents marketing themselves by stating they sold over the asking price. Keep in mind that a major concern with this strategy is that the buyer can’t actually afford the price of the property generated by the multiple offer situation. More times then none, their original budget was the listing price- not the selling price which can at times go as much as $50 000 over the original asking price.


2. Another strategy is to price the property at market value. This strategy is a safer strategy as it targets the right buyers. If a buyer has been financially pre approved for a mortgage, they know exactly how much they can afford. An offer received that is conditional on financing approval will not be such an issue as the buyer’s have likely already been pre approved at the listing price.


3. A final strategy that is not as common as others is overpricing the property. This option works at it’s best when sellers have no urgency to vacate or don’t have any financial pressure to sell. A seller must carefully consider this option before listing their property as the buyer will most likely be someone who has been waiting specifically for that unit to come onto the market. In other words, the buyer pool will be much smaller for an overpriced unit, however an end user, who has been waiting for the unit will always pay a premium for their primary residence.



In short, don’t be fooled by marketing material that suggests that properties have been sold for well over 100% of asking. As you can see there are many different stratgies that can be carried out when deciding to list and sell your Toronto condo. Take the time to carefully consider which option best suits you.

Tuesday, July 12, 2011

World of Condos Interview

The Condo Chicks were recently interviewed on our condo knowledge.

Check it out and enjoy!


Click on Icon Condo for more information on The Icon Condo on Wellington

Pet Friendly

It's becoming a new trend in the City of Toronto for pets to be allowed in condos. It wasn't too long ago, that there were restrictions on having pets in your condo. The Condo Chicks are happy to share that The Icon is indeed a pet friendly condo!

Click on Condo Chicks for more information on your Icon Condo.

Tuesday, July 5, 2011

Testimonial for Listing Sold at Icon

“Joy and Erica have been so incredible to work with.  They are very professional, knowledgeable about the market, ever so helpful, and have gone out of their way to assist us.  They made the process of selling our home seamless and even, dare I say, easy which was greatly appreciated since we are currently living in Dubai.  They were able to secure an offer for us within two days of listing and when that fell through due to buyer financing, they immediately found us another offer the same day!  However, what most impressed us was their responsiveness, proactive nature and simply dazzling niceness.  The Condo Chicks are definitely something to chirp about!”  – Mike and Jeanette

Friday, April 1, 2011

New Listing in The Icon: $315 000

We have a great new one bedroom with both parking and locker in 250 Wellington Street West. Parking spot has a prime location close to the elevators!  Click on Icon Condo for more details and pictures.

Thursday, March 31, 2011

New Listing in The Icon

The Condo Chicks will be listing an incredible one bedroom unit in 250 Wellington Street in the next couple of days. Located on a high floor, it also has both parking and locker. Click on Icon Condos for a showing.

Thursday, March 3, 2011

Tips on Selling your Icon Condo

The current real estate market condition in Toronto is starting to pick up for sellers. The market early last year proved to be a strong seller's market with condos sitting on the market for only a few days before selling. The market today is definitely starting to pick up just in time for spring. In the meantime, it's more important than ever to put the extra effort in when selling your Toronto Condo.


Here are a few tips when selling your condo in Toronto:



1. If the unit is vacant, staging can have a positive effect as it can help potential purchases visualize how space can be utilized.



2. If the unit is occupied it is extremely important to keep the space tidy. Surfaces should be clear, washrooms should be clean and dishes should not be in the sink.



3.It is to the sellers benefit to remove any paintings or objects with religious meaning. A simple religious object can limit potential buyers.



4. Be flexible with showings. If people can't get into see your unit, how can you expect it to sell?



5. If you are home when a showing is booked, step out of your home. Potential buyers will feel like they can't talk freely with their agent and will feel pressure to look quickly. You want showings to be a pleasant and comfortable experience.



6. Restrain pets. Even though Snoopy may be really friendly, a lot of people are scared of dogs.



A few little changes can make a huge difference when it comes to selling your home. A little more effort can set you apart from your competition during these market conditions.

Click on Icon Condos for more information!

Friday, February 11, 2011

The Truth about Open Houses

The process of selling your condo can be somewhat stressful and as Realtors, it is our job to market and sell your property to the best of our ability with the least cost and disruption to you and your family. There are many tools that we use to help in the sale of your home but one common misconception is that open houses and advertising it in the newspaper sell your condo. While these marketing tools may seem like a good opportunity for you as the seller, the truth is, open houses generally don’t sell a home.


According to The National Associations of Realtors, only 1% of homes are sold by conducting public open houses. Realtors use open houses as more of a prospecting tool then a way to sell the home. It is not uncommon for a listing agent to pass on the job of hosting an open house to a newbie agent as there is a very low chance of the home selling through this avenue. For newbie Realtors, open houses present a great opportunity to meet prospects who are in the market for a condo. When parties come through the open house, the Realtor has them put down their information on a sign in sheet. In addition to being a security measure, this list allows the Realtor to follow up with them and help them in their home search.

Another type of open house is what is called an "agent open house." This type of open house allows Realtors in the neighbourhood to have the opportunity to visit the property before it is exposed to the public. What is commonly forgotten is that Realtors have access to the most important tool for selling your home and that is the MLS system. If an agent has a client for your home, they will book a showing for their client through the MLS system. Not only is the property advertised freely to all the Realtors on MLS, but is also published on the public MLS site. From the public MLS site, buyers can search for your home and contact the listing agent if they want to view the property.

Another common misconception that sellers have is that newspaper and magazine advertising increases the odds of selling your home. Again, according to The National Associations of Realtors, only 3% of homes are sold by advertisement inquiries. Also keep in mind that these advertisements can be very expensive.

Realtors understand that sellers want everything possible done to sell their home however, Realtors also know that conducting open houses and newspaper advertising generally will not sell a home. In reality, Realtors bring the most serious and qualified buyers so focus on the types of marketing that attract the Realtors; having a well put together home that shows well and pricing right and then the qualified buyers will follow.

If you are looking to sell your toronto condo or home, click on Condo Chicks for more information.

Thursday, January 6, 2011

Toronto Condo Icon Update

The Icon is considered one of the most desirable Toronto Condos in the entertainment district. Even though they are slightly older buildings, they are maintained extremely well. The recent resale numbers and lack of availability confirm the Icon's reputation. Recently a one bedroom plus den condo with both parking and locker sold in the $330 000 range. Again, this demonstrates that the Icon maintains it's value. In regards to availability there is currently a few listings that are between the $600 000 to $700 000 range. These units are both 2 bedroom units with both parking and locker. They would be ideal for a young couple who works in the city looking for a larger space or to start a family. Contact The Condo Chicks for more information.

Thursday, April 8, 2010

CONDO CHICK INTERVIEW

The Condo Chicks are excited to announce that they will be interviewed by The National Post regarding their real estate business.
For all your Icon and real estate needs, please visit us at http://www.condochicks.com/

Wednesday, August 26, 2009

Sellers Needed

We currently have a high demand for units in the Icon both 1 bedroom and 2 bedroom units. Please contact us if you are looking to sell your Icon unit.

Monday, August 24, 2009

Sunday, July 12, 2009

Selling Your Unit

If you're looking to sell your Icon unit in the next short while, consider doing it sooner than later.
The condo market is anticipated to slow down in August therefore your property may take a little longer to sell than normal. In general, real estate slows down in August as a lot of people go away on vacation.

Please feel free to contact us for any information on your ICON unit as well as other buildings downtown. We also specialize in other buildings both pre construction and built. You can visit us at http://www.torontocondomarket.com/ and http://www.torontocondochicks.com/

Tuesday, June 9, 2009

Fire Alarm Testing

The fire department will be testing the Icon's fire alarms on June 10th, 2009. No need to leave the building as it's just a test.

Friday, June 5, 2009

New Maintenance Fees

As of July 1, 2009, maintenance fees in the Icon are going up by 1%. If your monthly fees are already debited from your account, you do not need to do anything. However if you are paying by post dated cheques, please make sure to get them to the management office by June 22, 2009. Cheques are to be made out to TSCC 1441 and please do not forget to include your suite number on the cheques.

Sunday, May 31, 2009

Check your mailboxes....

In the next few days you will be receiving new business cards from us designed especially for the Icon.

Contact us for all your Icon needs.

Outside Maintenance

In a few weeks the stones at the front of the building are going to be re-leveled. Entrance on the south side may be restricted.

Sunday, May 24, 2009

Please contact us if you are looking to sell or buy a unit at The Icon Condo on Wellington